Detour
— alternative
production studio

4YFN Barcelona
The startups event of MWC

4YFN is the start-up business platform for the Mobile World Congress Barcelona. It enables staurtups, investors and corporations to connect and launch new ventures together

Since its first edition in 2014 we have led the global production of the event. Going from the design of the spaces and the sponsors’ implementation, all the way to the coordination of the team on the ground. We have consistently worked on a look & feel that brings out the spirit and energy of entrepreneurs, which has slowly become the icon of the event. 

EXHIBITION SPACE

4YFN is the fastest growing digital start-up event in the world. We built a 18.000m2 venue to host 12.000 attendees and 500 companies.

STAGES

We have built the stages from where founders and managers of groundbreaking digital companies have inspired thousands of attendees. 

NETWORKING AREAS

Spaces designed to make speakers feel at home and create the best environment for attendees to network. 

SOCIAL PROGRAMS

The Chairman’s Reception to welcome partners and speakers is becoming one of the event’s highlights, where attendees get loose and shake tensions off before getting down to business.

SPONSORS IMPLEMENTATION

IBM, La French Tech, Banc Sabadell or Lavazza trust in us to integrate their brands’ presence within the event.